Bots ReadableHomePlaybook

AI visibility checks in Newcastle

Every business site in Newcastle is scored with the same 10 rules, so you can see how you sit against other businesses nearby.

327business sites audited here
51median score out of 100Needs work
21.1%score below 40

How the scores fall in this area

327 business websites measured with identical rules (October 2026). Lowest 12, highest 92.

0-24
14
25-39
55
40-54
130
55-69
101
70+
27

Only 8.3% score above 70, while 21.1% sit below 40. Across all 4,461 sites we have checked in regional NSW the median is 42, so this area runs close to the wider average.

Well set up · 85+Machines can read the business completely: structured data, service area and Google profile all line up.
Mostly ready · 65-84Readable and close. One or two checks still fail, usually structured data or FAQ content.
Needs work · 40-64Has the basics but misses the signals AI leans on most.
Not set up · under 40Most of the ten checks fail. In practice these sites are invisible to AI answers.

What is holding Newcastle businesses back

Newcastle’s median of 51 against the state-wide median of 42. 21.1% of the 327 sites measured here score below 40, and only 8.3% clear 70. Scores here run from 12 to 92.

The same three checks account for most of the lost ground here: structured data missing on the page, the suburb name never appearing in plain text, and no FAQ content an AI assistant can quote.

What we look at in Newcastle

Get the numbers for Newcastle

Reports are produced by hand for the suburbs already covered. Email henry@botsreadable.com with your business name and website.

Want to run the checks yourself? The AI Visibility Playbook walks through all ten. Other areas: see the full list.